Founded by HRH The Prince of Wales, Step up to Serve’s #iwill campaign promotes social action among 10-20 year-olds. This includes activities such as campaigning, fundraising and volunteering, all of which create a double-benefit – to communities and young people themselves. So far more than 850 business, education and voluntary sector partners have committed to embedding social action into the lives of young people. Saeed serves as a Trustee and has chaired the Business Pioneers Steering Group. This group has been successful in many ways: teaming up to deliver change, embedding and integrating strategies to deliver social action programmes and including social action as part of their recruitment processes. For more on the #iwill campaign, click here. Saeed’s term as Trustee ended in February 2020.